Frafito is a family business founded in 1986 by Selim & Graziella Fiani. Elie Fiani (40), current President of Frafito and son of the founders, joined the company in 2011 (€1.4M in sales at the time), took over as Chairman in 2014, and bought 100% of the company’s capital from his parents in January 2018.
The company has 35 years of experience in the distribution of medical devices for healthcare professionals. The company offers 9 product lines, with a marked specialization in Diagnostics (blood pressure monitors, thermometers, vital signs monitors, etc.), which represents 85% of sales.
Frafito sells mainly to retailers on the French territory and has strategic distribution contracts with many prestigious brands (Philips, Braun, Omron, Edan…) in order to offer a complete range to its customers. It has also developed its own brand, which represents 25% of sales.
Frafito’s customers are resellers:
- Independent or grouped medical equipment stores under a banner (e.g.: Bastide le Confort Médical)
- Medical websites
- Purchasing centers
- Export
- National wholesale distributors
The company is referenced by 50 suppliers for a catalog of 1,500 available references.
Violaine Mahier, Nicolas Charleux
Participation: minority
Activities:
Distribution of medical devices for healthcare professionals
Leaders:
Elie Fiani (Chairman)
IXO intervention: 4,0 M€ (via iXO PME 1)
Sales figures: 13,2 M€ (2020)
Effective: 14 (2020)